With over 8 billion Google searches performed each day, standing out and understanding the competition is a non-negotiable.
Topics is our solution.
Based on competitive content research, it shows points you already covered and remaining topical gaps, giving you a helping hand in creating the most comprehensive articles out there. 🚀
How does it work exactly?
1. Competitor Content Scraping
Topics automatically scrapes and analyzes the content from the top-ranking pages for your target keywords.
2. Topic Grouping
The extracted information is grouped into topic clusters, showing what your competitors are focusing on.
3. Coverage Comparison
Then the tool looks for the information in those topics in your content and shows you what you’ve covered and what gaps you might be missing, whether it’s a whole topic or a piece of information within the topic.
4. Content Optimization Suggestions
Based on the gaps found, actionable suggestions are given to help you add missing topics or expand underdeveloped sections to cover more ground.⚡
If you just skipped to the bottom of the news, check out the video to learn all about Topics, our latest feature for covering topical gaps! ⬇️
Sounds interesting? You can find more details in our Knowledge Base or, better yet, give it a go within Content Editor and see for yourself!